What’s New in Zapp?





A platform that never stops evolving


Zapp is constantly evolving to power better streaming apps across mobile, TV, and web. With every update, we introduce smarter tools, sharper designs, and game-changing performance enhancements that support your business.
See what’s new and explore everything Zapp has to offer.


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More Personalization

Zapp V12 gives you new tools to boost user engagement. The Preference Selector personalizes content, while an upgraded Nav Bar and Web Presents offer greater control over your app’s look and feel.

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Pioneering SDUI

Watch the video to see how you can make app updates instantly with Server-Driven UI (SDUI). No waiting on app store approvals—just real-time changes that keep your app fresh and dynamic.

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Web App Launch

Reach your audience everywhere. Zapp V11 includes a fully integrated web app, so you can publish once and distribute content across mobile, TV, and web—without extra work.

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Smart Components API

Deliver real-time, hyper-personalized experiences with Smart Components API. Easily adapt to each user, whether they’re first-time visitors or loyal subscribers.

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Advanced Engagement

Zapp V10 enhances engagement with smart components, a performance dashboard, and user-focused tools—helping your app run better and keep users coming back.

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Performance Dashboard

Track loading times and catch issues early with Zapp’s Performance Dashboard. This is your command center for app health, performance optimization, and vital insights.

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A/B Test Your Apps

Make smarter decisions with built-in A/B testing. Test layouts, content, and features to improve the user experience, maximize engagement, and drive revenue based on real user data.

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Video Autoplay

Zapp V9 elevates streaming with Autoplay Videos for instant engagement, Remote Bundle for seamless LG app updates, and Google Analytics on Samsung TVs. Plus, sports broadcasters get a ready-to-use scoreboard for dynamic live scores.

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Performance Center

Zapp V8 introduces the App Performance Center, offering load time monitoring, anomaly detection, and performance tracking over time to help you optimize your app’s speed and user experience.

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Multi-Channel EPG

Zapp V7 streamlines app updates with a new editing interface and preset library for quick, beautiful designs. The multi-channel EPG enhances live and FAST experiences, while Insights+ helps you test, optimize, and make data-driven decisions

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Effortless TV Login

Zapp V6 offers seamless mobile-based TV login, making sign-ups effortless. The Smart App Rater drives positive reviews for better app store optimization, while UI localization and the Language Selector let users personalize their app experience..

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