Zapp V10 has landed, and this update is packed with features designed to boost user engagement. With smart components, an intuitive performance dashboard, and user-centric functionalities, V10 streamlines the app experience for both your business and audience.
Check out what’s new below, and reach out to our team to see Zapp V10 in action!
Smart Components
Zapp V10’s Smart Components API is all about customization and responsiveness. Tailored real-time to audiences’ needs through API calls, publishers can create unique experiences for different user groups, like newbies vs. long-time users. Whether you’re tweaking existing elements or the editorial team is rolling out changes across all platforms, Smart Components can turn machine- and user-driven personalization into reality, powered by your data and decision-making matrix.Performance Dashboard (Beta)
Zapp V10’s Performance Dashboard elevates your app insights by focusing on loading times. Track and analyze how swiftly your app, its content, and any third-party software loads with real-time reports. This dashboard flags issues and lets you compare performance across different versions and platforms.
TV Trailer Button
Now available on TV devices, the Trailer Button integrates directly within the hero component, streamlining your layout and enhancing content discoverability. Perfect for driving engagement, this feature helps users discover more of what they love.
Analytics Events Mapper
V10 introduces customizable analytics event naming, aligning your data terminology across all platforms and domains. This uniformity is crucial for efficiently generating actionable insights, reducing the labor and complexity of data management across your organization.
Skip Intro & Play Next
We’ve enhanced the Play Next feature in V10 with Dynamic Chapter Markers and a new Skip Intro button. Properly tagged content ensures that users experience seamless transitions and recommendations at just the right moment, enhancing engagement across clips, series, and movies.
Additional Highlights
- Picture in Picture (PIP) on Android: Multitask with PIP, now on Android. Already available on iOS and tvOS, watch content in a mini window while using other apps.
- Remote Bundle for Samsung: Update your Samsung app without store resubmissions after first approval, similar to our process for LG apps.
- System Optimization: Expect faster loading times and a more stable platform, thanks to numerous fixes and enhancements.
How can Zapp V10 help you innovate? If you’re a current customer, get in touch with your customer success manager to upgrade. If you just want to learn more, reach out or see all the details here!
