Same App. Different User Experiences.

Wish your app could adapt to each user’s preferences in real time? With Zapp Smart Components, it can. Unlock hyper-personalized experiences that make every user feel special, whether they’re newcomers or loyal fans.

Custom UX, UI, and Content

Zapp Smart Components let you decide what content to feature and which pre-designed component it appears on, all directly from your API. It’s a powerful way to create custom user experiences, making your app more dynamic and responsive to audience needs.

This feature is an evolution of our API, allowing you to design full pages or specific sections remotely, using your own design presets. With Smart Components, you can update designs across all platforms at once. This is especially valuable for editorial teams that manage high-traffic areas like the home page. Additionally, Smart Components serve as a powerful tool for personalized and adaptive experiences.

Smart Personalization & Customization

Deliver tailored experiences by adjusting content and UI layouts for different audiences. Zapp Smart Components let you create unique viewing experiences based on user behavior, location, or preferences, ensuring higher engagement without requiring app resubmissions.

Easy Updates with SDUI

Server-Driven UI (SDUI) is at the heart of the Zapp platform. It allows media companies to manage and update an app remotely without requiring direct access, enabling high-quality, adaptable user experiences with minimal friction.

Learn more about Server-Driven UI.