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Volleyball World Celebrates Hitting Major Milestone of 1.5 Million VBTV Members and Launches Brand-New Platform to Enhance Fan Experience

Written by Applicaster Staff | September 12, 2024

  • VBTV reaches 1.5 million members globally, representing 77% year-on-year growth
  • New VBTV platform will deliver highest-quality viewing experience for the global volleyball community
  • Milestone highlights continued progress of Volleyball World in delivering innovative products to drive engagement with the 800 million global fans of the sport

Volleyball World is proud to announce that it has surpassed the milestone of 1.5 million members worldwide on its proprietary media platform, VBTV. 

To mark this achievement, Volleyball World is today unveiling a completely new and upgraded VBTV platform, developed with cutting-edge technology to deliver an enhanced and more localised experience for volleyball fans globally.

Volleyball World has collaborated with JW Player, Applicaster and Cleeng as new partners for the upgraded VBTV. They will work together with existing partners WSC and Deltatre to provide a more streamlined, fan-centric viewing experience. 

Finn Taylor, CEO of Volleyball World, said: “We are thrilled to offer our global audience from almost 180 different countries a brand new VBTV experience that is built with the latest technology and designed specifically for their needs. Volleyball is followed by 800 million people across the globe. The new VBTV platform will offer our 1.5 million members the highest quality viewing experience, while allowing us to be more agile in responding to fan feedback and adding new features. With the invaluable support of FIVB, we continue with our ambition to make volleyball content more accessible, enjoyable and engaging for our global community, connecting fans to the sport they love.”

The new VBTV platform offers an unmatched range of volleyball content, from the sport’s biggest international competitions to the world’s best professional and collegiate leagues and all the action from the Beach Pro Tour. It will offer enhanced streaming quality, as well as localised content and language support, and compatibility with a wider range of devices than ever before. All of this will allow fans to enjoy world-class action throughout the year across multiple platforms. 

Since its inception in 2021, Volleyball World has been committed to innovation and fan engagement. Over the past three years it has developed a range of brands, products and digital innovations to enable fans to follow the sport they love, as well as a range of calendar innovations, including a new format for the Beach Global Tour in 2022, and the introduction of a biannual World Championship in 2023. The launch of the new VBTV platform marks the next step in its ambition to offer both paid and free content to expand volleyball’s reach and ensure that every fan has access to the sport. 


About Volleyball World
Volleyball World is a partnership between FIVB and CVC Capital Partners, established to drive growth, innovation, and investment in volleyball globally. Its goal is to create an integrated ecosystem connecting fans, athletes, and corporate partners through both digital and live events. Volleyball World manages the commercial operations of key volleyball and beach volleyball international events, including the World Championships, Volleyball Nations League, Olympic Qualifiers, and the Beach Pro Tour.


About FIVB
The International Volleyball Federation (FIVB), together with its National Federations, is the sole, global volleyball regulatory body responsible for all forms of volleyball and its development. With its headquarters in Lausanne, Switzerland, the FIVB works closely with all stakeholders of the global Volleyball Family to promote and develop the sport worldwide.

Established in 1947, the FIVB is committed to supporting the growth of national teams and athletes across the globe through world-leading development programmes like Volleyball Empowerment. The FIVB is part of the Olympic Movement, contributing to the success of the Olympic Games.


About JW Player (JWP)
JW Player (JWP), a pioneer in video streaming and player technology, empowers publishers and broadcasters with an end-to-end platform for delivering and monetizing exceptional video content across web, OTT applications, CTV, and FAST platforms. Serving over 7,000 clients globally, JWP powers video for over 1 billion users and generates over 9 billion video impressions and 8 billion video plays each month. Learn more at www.jwplayer.com.


About Applicaster
Applicaster is a leading video solutions provider for broadcasting, media, and sports. Our no-code SaaS platform for app development combines control, flexibility, and efficiency to drive business performance. A trusted partner of choice for a growing number of video solution providers, Applicaster is an approved Apple, Roku, and Comcast Technology Solutions partner. www.applicaster.com 


About Cleeng
Cleeng is the leader in Subscriber Retention Management® for the M&E industry. Its premium SaaS platform features flexible subscriber management solutions and analytics. Founded in 2011, its customer portfolio comprises visionary D2C, streaming and SVOD video services including, the NFL, SBG, Optus Sport, the NHL, The Weather Channel, and Big Ten Network. Cleeng's award-winning Subscriber Retention Management (SRM®) empowers customers to act fast, reduce churn and grow revenues. The end-to-end suite of products spans the management of customer identity, payments & billing, analytics & insights, and AI-based customer support.


About WSC
WSC Sports, the pioneer in AI-powered sports content technology, empowers the NBA, ESPN, YouTubeTV, LaLiga and 450 other sports organizations to connect with their fans through AI-tailored sports content experiences. WSC Sports' platform automates the creation, management and distribution of content, enabling sports rights holders to expand reach, grow fan bases, and unlock revenue opportunities across platforms. For more information, visit www.wsc-sports.com   


About Deltatre
Deltatre is the tech company behind the media and sporting moments that matter. Over nearly four decades, it has grown to employ more than 1,000 experts worldwide and is trusted by the biggest broadcasters, telcos, media companies, sport governing bodies, leagues and federations. Its products, innovation, dependability, and people continue to redefine how the value of live and on-demand sport, film, TV and news content is maximized – through video streaming, websites, apps, sports data, graphics, and officiating systems. Deltatre's customers include the BBC, Rogers, Bell Media, Danish Broadcasting, Mediacorp, beIN, FIVB, UEFA, ATP, NFL, DFL, NHL, MLS, MLB, and World Athletics. 

*Original story here.